Freelancing websites are an excellent way to make money, but just starting out it can be difficult landing your first client, even if you’re skilled at your craft. When signing up to a freelancing site for the first time, you’re a blank slate, even if you thoroughly fill out your profile page and take the qualification exams, you’re still a blank slate in the eyes of potential clients because you’re missing one crucial thing, reviews.
We are living in a review-centric society right now. If a business doesn’t have four stars on Yelp…why bother? Or if a movie has less than 70% on Rotten Tomatoes, why waste two hours watching it?
It’s the sad reality that social proof is all that matters these days. If others say you’re good, you’ll get the time of day. If not, well you’re out of luck.
Our review driven mentality makes it difficult for us to be open to new opportunities and as a result it’s harder for newbies to get a fighting chance. Despite that, reviews are necessary because it’s the only ways clients can be sure you do great work. Yes, you can have work samples, but in this day in age plagiarism is too easy.
What if there was a way you could bypass the “newbie” stage of your profile?
“Renting” an Upwork Page
I’m going to show you a simple “hack” I used to make over $5000 on Upwork in seven days offering internet marketing services. Renting an Upwork page is when you pitch clients through someone else’s page that has positive reviews.Your services don’t compete with there’s but instead complements their offerings.
To do this, find a friend that has positive ratings on a freelancing site. Offer them a 10% commission on whatever jobs you book through their page.
I pitched clients as my friend through his page introducing me as a new, expert member of his team. You can see a sample pitch below:
I wanted people to know that I wasn’t hijacking his page, so we filmed a video together talking about our partnership:
If you’re not in the same physical location as your friend, you can also skype them and screen record your introduction.
Once you get a response from a prospective client and schedule a meeting, before you close the deal, have them award the job to your Upwork page, not page of the person you’re “renting” from. Most of the time after we spoke they would invite me to the job or create an offer, and I just had to accept, like in the case of my $5000 client:
I sent him my Upwork page, and he made me the offer.
Doing this will allow you to build your reputation. If you feel uncomfortable asking your client to award the job to your page, you can work through your friends page. However, the downside is that you don’t get to build your reputation. The goal of this is to build up your page to the point where you no longer have to “rent” someone else’s.
Here’s the potential risk in not directing clients to your page:
- You need to do great work because you’re putting your friends reputation on the line, so you don’t want to giet them a bad review, if so, they won’t want to work with you again!
- All the funds get released to their account, so you want to make sure you’re working with someone you trust.
How To Find Someone To Partner With
I’m sure you know someone that freelances, just think. Chances are you have a web designer or graphic designer in your network. Most likely, they have a page on a freelancing website.Offer your service as an add-on that will complement their service.
It’s no secret that it’s harder to get traction if you don’t have reviews. This is a great way to hack the system and get moving quickly.